21 Best Email Marketing Tools for 2024

Before we jump straight into the list of 21 powerful tools, let’s take a look at what email marketing tools are and why you need them.

In a hurry? Click here to skip to the first email marketing tool.

What Is Email Marketing Software?

Email marketing tools are usually software solutions designed to help users create, send, and track their emails that get sent to a list of subscribers. Email marketing software makes it easier to craft well-written and formatted emails, as well as collect important data like click-through rates.

Some marketing tools boast more advanced features that help with the automation of certain aspects, like targeted emails that use collected user information and preferences.

What Are the Benefits of Using an Email Marketing Tool?

Email marketing tools offer plenty of benefits to your business and workforce. 

Let’s take a look at 9 benefits of email marketing:

• Low cost. If you were to use mainstream marketing channels, or even try and hire a team dedicated to email marketing, it would cost more than an email marketing tool.
• Better engagement rate. Reach audiences who are guaranteed to have a higher engagement rate through analytics gathered by email marketing platforms.
• Reach a wider audience. With targeted audience metrics, you might find a large market in a different region than you're currently targeting.
• Personalized emails. Certain email marketing software allows you to create more personal automated messages that can use the name of the recipient as well as additional information (like purchase or browsing history).
• Easy to use. Most email marketing tools are designed with beginners in mind and will generally offer valuable information to help you get started on their website. Certain tools even offer boot camps and classes.
• Drive sales. Targeted email marketing, with personalized messages, will easily outperform a mass email sent out to any and everyone.
• Easy to measure performance. Real-time statistics and data, as well as the ability to quickly export the data to graphs, makes email marketing platforms the best way to gauge your brand’s success.

List of 21 Best Email Marketing Tools

Now that you understand how email marketing tools can help you, let's dive right into the 20 best email marketing tools list.

1. Constant Contact

Constant Contact is an easy-to-use email marketing tool that helps you send bulk emails.

This tool allows you to import customer data from email clients and spreadsheets. You can personalize email sign-up forms and embed them on web pages and Facebook.

It has real-time reporting features that help you track clicks, email opens, social shares, and more.

Key Features

• Automatic welcome emails
• Subject line testing feature to optimize your subject lines
• Reliable deliverability mechanism
• Smart segmentation of contacts based on actual metrics like past clicks
• Triggered email workflows based on click events
• Automatic resend emails
• Effective list-building tools

Pros

• Affordable plans
• Free trial
• Sign-up forms
• Unlimited emails
• Integration with Google Analytics

Cons

• Testing is not very smooth
• Slow-to-load dashboard
• Less granular control over campaign permissions

Pricing

• Core: $9.99/month
• Plus:  $45/month

Level: Intermediate

Usability

It’s easy to use. You get wide support options, such as FAQs, help articles, and toll-free coaching. You also get phone support in specified durations.

Pro Tip: Its segmentation feature is legendary. You can break down your contact list into numerous micro-categories and target them with relevant messages.

2. Campaigner

Campaigner is a powerful email marketing automation tool that helps you build beautiful, responsive emails and ensure they land up in your audience’s inboxes.

You can segment your audience and send personalized emails to engage them. It also lets you leverage automation workflows fordrip campaigns.

This email marketing platform provides you with into how recipients interact with your emails. This includes link tracking and click heatmaps. Campaigner is also known for their exceptional 24/7 support.

Key Features

• Hundreds of responsive email templates
• Email automation workflows
• A/B split testing
• Geotargeting
• Custom segmentation
• Personalized content
• Link tracking and click heatmaps
• API access

Pricing

• A 30-day free trial
• Starter plan: $59/month
• Essential plan: $179/month
• Advanced plan: $649/month
• They also offer Email $ SMS plans if you want to run campaigns through both channels.

3. Brevo (formerly Sendinblue) 

Brevo is a great email marketing tool that can help you run effective campaigns in an automated, seamless manner.

What’s more?

It allows you to create professional-quality newsletters using their drag-and-drop feature and just a few clicks. 

Even professionals who don’t have any knowledge of coding can easily use their platform to create attractive newsletters.

Its advanced segmentation lets you target narrow audience segments with the right message.

Key Features

• CRM integration for you to access contact details and insights
• Unlimited contacts
• Support for bulk emails
• Rich email template library
• A/B testing of email subject lines and sending times
• Dynamic content to give your emails a personal touch

Pros

• Comfortable pricing structure for small businesses
• Easy to use

Cons

• Less than perfect customer support.

Pricing

• Free
• Starter: $25/month
• Business: $65/month
• Enterprise: Contact their sales team for a custom quote

Level: Intermediate

Usability

Works with Android, iPhone/iPad, and is cloud-enabled.

Case Study

The France-based platform has added a number of SMB-friendly features to help small companies accelerate their growth through email marketing. 

They partnered with Vonage to integrate their SMS-platform, Nexmo, with email capabilities.

Pro Tip: If you’re using their Enterprise solution, take advantage of the account management service. You’ll get a dedicated expert who works with you closely to optimize your email campaigns.

4. MailerLite

MailerLite is an all-in-one email marketing tool designed to help you create, automate, personalize, optimize, manage, and conquer your email campaigns.

The platform offers other add-ons to0, such as MailerPro, Dedicated IP, and SitesPro at different costs.

Key Features

• Its drag-and-drop editor allows you to build professional and impressive newsletters without HTML skills.
• With advanced targeting features, it becomes easier to personalize your campaigns and deliver the right emails to each subscriber at the right times.
• You can track results, experiment with design elements and copy, and improve your engagement metrics using campaign reports, surveys, and click maps.
• You can also grow your audience using its website builder, landing pages, pop-ups, and embedded forms.

Pricing

• Free
• Growing Business: $9/month
• Advanced: $19/month
• Enterprise: Contact their sales team for a custom quote

You can get a 14-day free trial of its premium features.

5. Mailchimp

Mailchimp is a cloud-based email marketing platform. You can easily create, execute, analyze, and track email marketing campaigns. Welcome, re-engage, and follow up with your contacts automatically.

You can easily create integrated campaigns with social media, email, ads, and other modes.

Marketers can also track data and get insights from it to improve the email marketing campaign.

Mailchimp is one of the most widely used email marketing services for small businesses.

Want to know why? Let’s find out.

Key Features

• Spam filter diagnostics
• Autoresponders
• Segmentation of contact lists by time zone
• Tools for social networking integration
• Integrated marketing CRM
• Integration with 300+ apps

Pros

• Exceptional support team that won 4 Gold Stevie Awards in 2020.
• Scalable pricing plans
• GDPR-compliant

Cons

• Support only with paid plans
• Phone support only with the top-tier plan

Pricing

• Free plan with basic templates
• Essentials: $11/month
• Standard: $17/month
• Premium: $299/month

Level: Advanced

Usability

It can support both small startups and large enterprises. If you’re a WordPress user, Mailchimp is the perfect email marketing tool for you.

Pro Tip: Use Mailchimp’s reliable analytics to discover insights about your email subscribers. Then, target them with the right message every time.

6. GetResponse

GetResponse is primarily an email marketing tool. It imports, hosts, and captures data from mailing lists. It helps you create newsletters that can be sent to the subscribers on your mailing lists.

You can schedule and send bulk emails with the help of autoresponders. It provides you with detailed analytics and other stats like click-through, open rates, and other metrics for your email marketing campaigns.

It’s also the best email marketing service for those who want to create landing pages as well.

Key Features

• Workflow automation
• Autoresponders for automatic follow-up emails
• Advanced segmentation
• Unmatched delivery with the Perfect Timing feature
• Split testing of emails
• Drip campaigns on ready-made funnels

Pros

• 24/7 live support
• Scalable pricing
• All-in-one solution
• Free email marketing courses

Cons

• Complex navigation
• Limited customization options

Pricing

• Free plan up to 500 contacts
• Email marketing: starting at $15.58/month
• Marketing automation: starting at $48.38/month
• Ecommerce marketing: starting at $97.58/month

Level: Advanced

Usability

Technologically-challenged users can also use this tool with ease. Marketers can create end-to-end funnels.

Case Study

A case study published on their website states how an ecommerce client, LandCafe.pl, earned 54% sales through an educational email campaign that they made using GetResponse.

Pro Tip: Enroll in one of the free courses on the platform to improve your email marketing skills.

7. Keap (formerly Infusionsoft)

This email marketing tool can double up as a CRM software solution as well. With it, you can automate different sales and marketing processes.

It keeps all of your customer information in one place, along with your communication history with them. You can personalize and send bulk emails.

The email templates look great and there are plenty to choose from. You can also A/B test your emails to optimize your email marketing.

Key Features

• Automate your workflows to ensure timely delivery of emails
• Unified dashboard to view all your interactions from a single place
• Personalized emails to both new and old subscribers
• Built-in CRM
• Detailed analytics

Pros

• All-in-one marketing platform

Cons

• No free plans

Pricing

• Pro: $129/month
• Max: $199/month

Level: Intermediate

Usability

It’s a good fit for SMBs that want functionality at par with Salesforce and Zoho.

Case Study

Presidential Pools from Arizona, USA generated 4X leads using email campaigns that they made using Infusionsoft.

Pro Tip: You might find the tool’s user interface a bit overwhelming at first. If you feel overwhelmed, take advantage of the live coaching feature to learn how to use the tool in the best way.

8. Campaign Monitor

Campaign Monitor is a powerful email marketing tool for email automation.

Why, you ask?

Their easy-to-use drag-and-drop email builder and professionally designed templates help you execute email campaigns with ease.

You can schedule your emails and keep your customers engaged. 

Personalize and segment to send super-relevant emails. You can also use behavioral data to build relationships. And you’ll have a full analytics suite to track your email campaign’s performance.

Key Features

• Visual journey designer to set up personalized customer journeys. This way, you can create more timely emails and drive revenue automatically.
• Segmentation features to create highly-targeted segments that increase email relevancy
• Hundreds of ready-made email templates
• Drag-and-drop editor
• Countdown timer to create urgency
• Sign-up forms to build your contact list
• Feature-packed analytics suite
• 250+ seamless integrations with platforms like Shopify, Magento, and Facebook

Pros

• Can be used without coding/designing experience
• Suggestive tips for email formatting
• Affordable pricing

Cons

• Some features can be hard to find in their GUI (graphical user interface)
• Templates have restricted formatting options

Starting Price

• Basic: $9/month
• Unlimited: $29/month
• Premier: $149/month

Level: Advanced

Usability

It has a responsive interface that looks good on all devices and screen sizes.

Case Study

The Royal Children’s Hospital Foundation in Australia used Campaign Monitor to accelerate their email marketing. 

They saw an increase of 50% in their subscriber base. They found the tool to be 2X more productive than the other tools they have used for the same purpose.

Pro Tip: The tool’s scenario handling capability helps in smart contact segmentation. Use it to drill down upon narrow audience segments.

9. ActiveCampaign

ActiveCampaign is an all-in-one email marketing tool. It helps you with automation marketing and much more.

By using ActiveCampaign, marketers can turn leads into customers and repeat customers. Its easy-to-use logo customization, as well as drag-and-drop automation system, make it a great email marketing tool.

Key Features

• Drag-and-drop campaign builder
• Advanced segmentation
• Personalization and dynamic content
• Autoresponders
• Drip campaigns
• Automated workflows

Pros

• Intuitive GUI
• Top-notch customer handling
• Affordable rates

Cons

• Restricted reporting options
• Integrating third-party apps can turn out expensive

Pricing

• Lite: $9/month
• Plus: $49/month

• Professional: $149/month
• Enterprise: Contact their sales team for a custom quote

Level: Advanced

Usability

This is one of the best email marketing services for small businesses that features CRM and marketing automation tools. It’s the best email marketing service for those who want to segment their target audience, too.

Case Study

One of their clients, Screencastify, sent beautiful bulk emails informing their contacts about how the brand is helping educators teach remotely during COVID-19.

Pro Tip: If you’re a WooCommerce user, ActiveCampaign allows you to send automatic welcome emails and triggered emails.

10. Drip

Drip, an email marketing tool that helps with marketing automation for ecommerce businesses. It helps you send personalized emails to first-time buyers, return buyers, customers who abandon their carts, and more.

It helps you build relationships with customers and simplifies your sales funnel. This email marketing tool also lets you send out drip emails to your customers so that you can reach them when the time is right.

This makes it one of the best email marketing services for small businesses.

Key Features

• Visual workflow builder to design custom email campaigns
• Impressive customer tracking capabilities
• Ecommerce CRM integration
• Behavior-based workflows
• Personalized emails

Pros

• Powerful automation
• Integration with leading CRMs and ecommerce platforms

Cons

• Not the best templates
• Form builder has limited features

Pricing

• Starting from $39/month for 2500 contacts

Level: Advanced

Usability

It’s best suited for ecommerce stores.

Case Study

The Spice House vouches for Drip’s exceptional contact segmentation and customer support. They were able to uplift their promotional emails and broadcasts by using Drip’s powerful automation and personalization capabilities.

Pro Tip: Use their ecommerce-specific workflows, like win-back emails and cart abandonment emails.

11. Zoho Mail

Zoho Mail is a secure, encrypted email hosting service for businesses.

With Zoho, your information and safety are guaranteed.

Zoho Mail’s 99.9% up-time means you never have to worry about the safety of your valuable information. 

With encryption supported both at rest and in transit, boosted with S/MIME message encryption, you can rest assured no one can get through.

Key Features

• Migration tools
• Custom domains
• Mobile support
• Enterprise hosting

Pros

• The Android and iOS apps are excellent additions to the main tool on desktop and laptop
• Extensive integration

Cons

• Free version is very limited
• Great for businesses, but not as much for personal use

Pricing

• Mail lite: $1/month/per user
• Mail Premium: $4/month/per user
• Workplace: $3/month/per user

12. Sendloop

Sendloop is a professional email marketing solution platform with tons of awesome email marketing tools.

Sendloop has packages for all sizes of businesses. Even larger brands, with over 100,000 emails a month. That said, it's been designed with high-sender businesses in mind.

Key Features

• Built-in email designer and templates
• Tracking and reporting
• Drag-and-drop editing
• A/B testing and integrations

Pros

• Easy drag and drop email creation
• A/B testing to find the most efficient landing pages and emails

Cons

• Extra storage is behind a paywall
• The template selection is a bit limited

Pricing

• Free
• Pro: $13/month
• Enterprise: Contact their sales team for a custom quote

13. Flodesk

As one of the fastest growing email marketing tools, Flodesk makes email marketing beautiful—and super easy to use. 

Combining design with simplicity, Flodesk helps small business owners grow their email lists and create emails people love to get.

Flodesk has a great email template gallery and form templates, which makes it easy for users to quickly customize their emails and forms, elevating their brand for maximum engagement and conversion.

The intuitive email builder includes drag-and-drop functionality as well as Flodesk’s Layout blocks. With Layouts, users no longer need to use third-party software, like Canva or Illustrator, to create custom graphics. 

They simply add a new layout to create incredible designs with specialty fonts right within the email builder.

Key Features

• Drag-and-drop layout builder
• Sign up forms
• Unlimited subscribers
• Email layout & automation templates
• Integrations with Shopify & Zapier

Pricing

• Email: $35/month
• Everything package: $59/month

Pros

• Makes it easy to send beautiful emails
• Perfect for small businesses
• No ‘success tax’ for growing your email list
• Easy-to-use automated workflows

Cons

• Not suitable for large enterprises
• Not suitable for transactional emails
• Not suitable for internal company emails

Level & usability ⇒ Easy to use and suitable for all email marketers, including beginners

Pro Tip ⇒  No website? No problem. Use the Full Page Form, hosted by Flodesk, to start collecting subscribers. All you have to do is share your link.

14. Omnisend

Omnisend is an omnichannel email automation tool that’s a rising star in the automation marketing world.

With email marketing at its core, Omnisend offers powerful automation that not only allows you to automate your emails but also improve your email marketing results using other channels as well.

With Omnisend, you can add these channels into the same automation workflow: email, SMS, web push notifications, and more.

In this way, you can capture insights about subscribers from different touchpoints and create omnichannel marketing campaigns.

Key Features

• Sign-up forms for collecting email IDs
• Visual email editor
• Advanced segmentation
• Microtargeting
• A/B testing of critical email elements
• Many click-rate booster tools Product Picker and Gift Box

Pros

• Simple to set up
• Helpful tutorials
• Great customer service

Cons

• No RSS-to-email feature
• The interface is not very intuitive

Pricing

• Free
• Standard: $16/month
• Pro: $59/month

Level: Intermediate

Usability

B2B, B2C, SaaS, and solo entrepreneurs can use the platform with ease.

Case Study

One of Omnisend’s clients is The Cake Store. They made $37,000 by using the custom workflows in Omnisend. They have reported 32X more sales conversions since they started using Onmisend.

Pro Tip: If you own or promote an ecommerce store, Onmisend can take your store’s conversions to the next level. The tool is compatible with leading ecommerce platforms like Magento, Shopify, BigCommerce, and WooCommerce.

15. EasySendy

EasySendy is one of the finest email marketing tools that you can find out there. Not only does it help you capture leads directly from a website, but it also allows you to send out automated emails to them.

What makes it stand out from the rest is that you can even send emails to only those who didn’t open emails during your past campaign.

Key Features

• Can create pop-ups, social signup buttons, etc.
• Searchable custom fields in email lists.
• Drag-and-drop email creator and editor.
• Detailed email segmentation options.
• Drag-and-drop drip automation flow builder.

Pros

• Easy to use.
• Affordable pricing model.
• Easily scalable.
• Enterprise-grade features.
• Free plan available.
• Free migration services from other platforms.

Cons

• Third-party lists are not allowed.
• Have to pay to send emails in the free plan.

Pricing

• Free
• Pro starts at $19/month

Level

Beginner and Intermediate

Usability

Ideal for brands and marketers who want to manage all of their email campaigns from a single location.

Pro Tip: To improve your chances of getting more out of your campaigns, you can send out emails to those who didn’t open your emails during the previous campaign.

16. HubSpot Marketing Free Email

HubSpot offers a fully-featured free email marketing tool that was built to help businesses grow, no matter where they are on their journey.

The tool has a free-forever plan that allows you to send up to 2,000 emails per calendar month. Once the business grows, you can opt for one of the paid tiers and unlock more features and benefits.

The great thing about HubSpot is that it offers all-in-one solutions to help you do more than just email marketing. 

They enable you to use your website data to run more personalized email campaigns. You can also benefit from their live chat, form builder, CRM, and other features.

Key Features

• Easy-to-use template builder with a drag-and-drop editor
• Ready-made, customizable goal-based templates
• A/B testing and advanced marketing automation features
• Audience segmentation options based on contact list membership and lifecycle stage

Pricing

• It’s 100% free

Pros

• Access to powerful tools such as:
  • CRM to personalize emails
  • Automation features to save time on menial tasks
  • Forms to capture new contacts
  • And more
• A simple user interface
• Supports six languages
• Access to countless resources such as HubSpot Academy for you to learn how to use the tool and become a better marketer

Cons

• Emails include HubSpot’s branding
• Only basic templates available in the free plan
• Limited support with the free plan
• No A/B testing functionality in the free plan
• Third-party integrations required to benefit from features like abandoned cart notifications

Usability

Ideal for marketers who want to manage everything from one place including email marketing.

Pro Tip: Learn from HubSpot’s extensive knowledge base to use this platform in a better way.

17. Benchmark Email

Benchmark Email is an email marketing platform designed to help you reach and attract a new audience and possible customers.

It’s able to do this through powerful AI email marketing software, which is able to automate your email marketing and offers you plenty of email templates to speed up the process.

Benchmark Email is also able to produce landing pages for your email marketing campaigns, and build your email list through forms and pop-ups.

Key Features

• Built-in email designer and templates
• Tracking and reporting
• Drag-and-drop editing
• A/B testing and integrations

Pros

• Easy drag-and-drop email creation
• A/B testing to find the most efficient landing pages and emails

Cons

• Extra storage is behind a paywall
• The template selection is a bit limited

Pricing

• Free
• Pro: $13/month
• Enterprise: Contact their sales team for a custom quote

18. Clearbit Connect

This is a useful free email marketing tool used for finding email ids. Clearbit Connect helps you connect with anyone with an email ID within a few seconds.

If you have been searching for contacts in a company, this tool will provide it to you.

What’s more, you ask?

You can find people by name, job title, or role. It can provide you with other relevant details of the contact person too.

Key Features

• Widgets for Gmail or Outlook to make things simpler for you
• Additional contact information, such as location, titles, and personal details
• Smart filtering of contacts by parameters like role and location
• Integrates with Salesforce

Pros

• User-friendly interface
• Salesforce integration gives you great contact insights

Cons

• Lack of data for selected sectors like FMCG and CPG
• Sometimes, their data pool contains outdated information

Pricing

• Completely free

Level: Beginner

Usability  

You can add Clearbit Connect to your Gmail or Outlook, and use its email ID finder from there.

Pro Tip: Sign up early to get a forever-free account.

Pricing

Free trial for 14 days – No credit card required.

Clearbit Connect is one of the best marketing tools for small businesses as it's absolutely free to use.

19. BombBomb

BombBomb is a video email service. It helps you send personalized video emails to your prospects. This makes it one of the best email marketing tools.

Still not convinced?

Videos in emails boost engagement rates. BombBomb allows you to send video emails right from your inbox. 

You can record and send videos easily, or do screen recording for the video.

You can also get an animated preview of your video so that customers can see it right away.

Key Features

• Integration with Gmail, Salesforce, and Outlook
• Allows sending video emails and previews right from your email inbox
• Android and iOS app versions let you take videos from your smartphone and embed them in emails with one click
• Efficient email tracker

Pros

• Weekly podcasts for explaining video marketing best practices
• Webinars for troubleshooting the tool
• Live chat support

Cons

• The editor is a bit clunky
• Not very easy to use

Pricing

• Essentials: $33/month/seat
• Plus:  $49/month/seat
• Enterprise: Contact their sales team for a custom quote.

Level: Advanced

Usability

If you use email marketing for nurturing customer relationships, BombBomb is the right tool for you. It can humanize your brand, generating delectable video emails that tell your brand’s story effectively.

Pro Tip: BombBomb is not just a video emailing tool that you use once in a while. Use its CRM-like capabilities and tracking to create end-to-end email marketing campaigns.

20. Cakemail

Cakemail is one of the finest email marketing tool for small businesses because it provides a hassle-free email designing experience. It lets you send beautiful emails to multiple contacts at scale.

It has all the basic and fundamental features that you need in an email marketing tool. Easy import of contact lists, easy-to-use email editor, testing, scheduling, personalization, and tracking, this tool has you covered in all aspects.

Key Features

• Appealing responsive emails with optimized fonts, colors, and layouts
• Ready-to-use email templates and content blocks
• Dynamic content and personalization
• Efficient contact management and segmentation
• Consent management to secure opt-in and opt-out from contacts
• Analytics and reporting

Pros

• Affordable
• Easy to use
• Efficient list management

Cons

• Sluggish performance when sending bulk emails

Pricing

• Free
• Growth: $8/month
• Premium: $13/month

Level: Intermediate

Usability

Best for freelancers and small businesses

Pro Tip: Use Cakemail to craft beautiful newsletters with personalized content and great layouts.

21. ConvertKit

ConvertKit is a powerful email marketing platform that has email automation capabilities.

This email marketing platform can help you use your email list to grow your business. Bloggers can use easy-to-embed, customizable opt-in forms for readers.

Key Features

• Customizable opt-in forms to get more subscribers
• Advanced segmentation based on interests and activities
• Automated emails to increase your conversions
• Time-sensitive broadcasts for bulk emailing
• Easy integrations
• Easy-to-use dashboard

Pros

• Easy tagging and segmentation
• Great educational tutorials

Cons

• Users need technical knowledge to use this platform
• Migration from multiple lists to a single list can be tricky

Pricing

• Free
• Creator: $15/month
• Creator Pro: $29/month

Level: Advanced

Usability

This tool is great for online creators and businesses.

Pro Tip: Users will enjoy the flexibility that this tool offers. You can create a single consolidated list of contacts and then tag and segment them like you want.

Comparison of the Best Email Marketing Platforms

Name	Price	Top Features
Constant Contact	Starting at $9.99/month	Automatic welcome emails Subject line testing feature to optimize your subject lines Reliable deliverability mechanism
Campaigner	Starting at $59/month	Email automation workflows Personalized and dynamic content A/B testing, link tracking, and click heatmaps
Brevo (formerly Sendinblue)	Starting at $25/month	CRM integration Unlimited contacts Support for bulk emails
MailerLite	Starting at $9/month	Drag-and-drop editor Advanced targeting features  Website builder
Mailchimp	Starting at $11/month	Segmentation of contact lists by time zone Tools for social networking integration Integrated CRM
GetResponse	Starting at $15.58/month	Advanced segmentation Perfect Timing feature Split testing of emails
Keap (formerly Infusionsoft)	Starting at $129/month	Automated workflow Unified dashboard Built-in CRM
Campaign Monitor	Starting at $9/month	Hundreds of email templates Drag-and-drop editor Feature-packed analytics suite
ActiveCampaign	Starting at $9/month	Personalization and dynamic content Autoresponders Drip campaigns
Drip	Starting at $39/month	Ecommerce CRM integration Behavior-based workflows Personalized emails

FAQs

Which of these Best Email Marketing Tools Should You Use?

Email marketing tools are a must-have for an effective email marketing strategy for your business.

Among other things, these email marketing tools ensure your carefully drafted messages don’t get blocked and reach your recipients at the right times. They can help keep your targeted group of customers engaged and involved.

Which email marketing tool is best for you? That depends on your specific needs. Hopefully the list above, based on my personal testing of each tool, will help you decide.

Have you used any other email marketing tool that you’ve found helpful? We would love to hear about it. Please tell us about it in the comments.